MS.蜜絲 SPA|女性療癒美學品牌識別設計
Brand Identity Design


本案為概念性品牌識別設計。
這次的品牌概念發想,來自於觀察許多女性在忙碌的生活中,
總是習慣優先照顧家人與工作,卻很少為自己保留真正放鬆的時間。
因此我想像了一個專屬女性的療癒空間,將美容、美體、香氛、下午茶與托嬰服務整合在同一個場域,
讓每位女性都能暫時放下日常壓力,好好享受屬於自己的片刻時光。
視覺設計上則以溫潤的綠色調與優雅字形作為核心,希望傳達細膩、溫柔且具有質感的品牌氛圍。
This concept was inspired by observing how many women often prioritize their families and careers while rarely taking time for themselves.
I envisioned a wellness space designed exclusively for women, combining beauty treatments,
body care, aromatherapy, afternoon tea, and childcare services into one seamless experience.
The goal was to create a sanctuary where women can briefly step away from daily responsibilities and enjoy a moment of relaxation and self-care.
The visual identity is built around warm green tones and elegant typography,
reflecting a sense of softness, refinement, and timeless beauty.










